Gonzo Marketing:Winning Through Worst Practices The Bombast Transcripts: Rants and Screeds of RageBoy
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Thursday, August 21, 2003
"No Mental Component"

Searching around for shit (and good stuff too) on the subject of self-esteem, I ran across this lengthy advertisement for something (fuck knows what) called Vivation®. Here's a taste of some real USDA Prime Bullshit, pardners...
"Here is how Vivation permanently resolves low self-esteem very efficiently: Vivation works 100% at the feeling level. Vivation has no mental component. This makes it vastly more effective. Vivation is a skill that you learn from a Vivation Professional. Part of the skill that you learn is the skill of intentionally maximizing your enjoyment of the present moment. When you do this, even very skillfully, you will find that there is a limit to how much you can enjoy the moment. From this experience of reaching the limit to how much you can enjoy the moment, the feeling that is most preventing you from enjoying the moment stands out and demands your attention. Even that feeling is not infinitely bad, which means that it is also good to some extent. When you open to finding at least a small amount of pleasure in that feeling, that shifts the context. Instead of focusing on how bad the feeling is, you focus on how good it is. That particular feeling integrates permanently. When that is a feeling about yourself, your self-esteem goes up by a quantum jump. All of this feels great. With proper instruction and some experience, this process becomes very efficient, so that you can raise your self-esteem very much in an hour of practice. (There is much more to Vivation than just this simple explanation.)

Vivation is the most effective, most efficient way in the world to clear negativity out of the subconscious mind and raise one's own self-esteem dramatically. This increase in self-esteem has a very positive effect on every aspect of life."

Now, didn't that feel GREAT! Or, at least, you have to admit, not infinitely bad. Send $1,000 for further details.


5:43 PM | link |



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"RageBoy: Giving being fucking nuts a good name since 1985."
~D. Weinberger
28 October 2004

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Until a minute ago, I had no photos. I still have no photos to speak of. I don't even have a camera. But all these people were linking to "my photos." It was embarassing. It's still embarassing. But I'm used to that.


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